Monday, March 23, 2026

#2998: Gary Heavin

Gary Heavin is the Texas-based founder of the fitness chain Curves International, a conspiracy theorist, a raving fundie lunatic and in general most of the things that are wrong with the world. Heavin is the author of a number of books (like Curves: Permanent Results Without Permanent Dieting and Curves On the Go) and his fitness chain was at one point the largest fitness chain in the world. More recently, Heavin and his wife Diane have been producing wingnut and fundamentalist films, including Mission Air (2013) and the 2016 action adventure film Amerigeddon (written by Heavin and Chase Hunter and directed by Mike Norris) about a takeover of the US by a UN/globalist-supported terrorist organization, which is about as subtle in its political commentary as you can imagine: it is basically a breathless summary of a wingnut conspiracy theorist’s fever dreams, in which the characters are simple mouthpieces for the views these conspiracy theorists have themselves (the good guys) and those they imagine anyone who disagrees with them really have (the villains), and the movie has been aptly described as “your drunk uncle rambling at a Christmas party as he wears a tinfoil hat” as it covers everything from crisis actors to one-world government fantasies (yes, Alex Jones was indeed involved in the movie because of course he was); it’s got anti-GMO messaging, too.

 

And note, not the least, how prominently Amerigeddon proudly displays its endorsement by the Oath Keepers – Heavin apparently enjoys something of a deep affiliation with that group, having for instance reportedly donated significant sums of money to them. As for the contents of the movie itself, Heavin views it as something akin to an educational film, writing at the time (2016) that a “shadow government that worships Satan was using then-President Obama as a “puppet” to further its interests through “anti-American policies” like “the open border, the import of un-vetted Syrians, the decimation of our armed forces and the financial bankrupting of our country”, policies that “can best be explained by understanding the true intent of the globalists running our country”; the movie apparently provides that explanation. And apparently those elites aren’t, ultimately, human: According to Heavin (on InfoWars – Heavin was for a time a mainstay on the show), the Nephilim still roam the earth today and are actually demons, and although God has been trying to “cleanse the DNA” from humanity by destroying these entities, libruls of the deep state work hard to preserve their demonic bloodlines by judicious intermarriages. Among the worst representatives of the demonic deep state are, of course, the Clintons, which is “a machine that has a trail of bodies as far as you can see” – everyone who dares stand up to them should fear for their lives.

 

As such, the 2016 election did, of course, have a significance far beyond what you’d immediately think; according to Heavin, the election represented a “great battle” between globalism and nationalism, as foreseen in the Bible, “and this globalism the Bible predicts is going to happen,” it is “going to be led by the Antichrist himself. You know, you’re going to have to take the Mark of the Beast to buy or sell.” As for the mark itself, Heavin (with Alex Jones) of course tied it to Apple CEO Tim Cook’s discussion of a cashless society and how the Apple logo, in their feverish imaginations, represent the apple that Eve ate in the Garden of Eden. Whether the subsequent election results falsified a Biblical prophecy is unclear, but conspiracy theorists are not deterred by contradictions.

 

And although Trump apparently put in a brave effort to combat the deep state during his first presidency, he was up against a formidable foe. Indeed, as Heavin sees it, the whole COVID-19 pandemic was a weaponized virus created by “the powers that be in this country who want to destroy Trump’s presidency” (its effects on the rest of the world was just collateral damage). It is worth (or whatever you call it) quoting Heavin in some detail here:

 

We know that it’s a weaponized virus because we see the RNA strands that were put into this virus from HIV, from MERS, and from the SARS virus [no, he does, for obvious reasons, not mention his sources]. There’s no way this could have happened in nature. So somebody built it, there’s no question about that. The question is who did, and who unleashed this on the world. I’m afraid that the powers that be in this country who want to destroy Trump’s presidency, who want to eliminate China’s threat to our hegemony – and by the way, there is a byproduct of this which is a depopulation effort. We’re going to end up providing some solution to our Social Security elderly problem. This sounds terrible, but this collateral damage to the American people, I believe was a desirable byproduct for the people that are in power

 

Apparently even Texas Governor Greg Abbott lent an ear to Heavin and his ramblings, though it should be noted that Heavin was apparently not completely satisfied with just meeting Abbott, for according to Heavin, he was “trying to get to Trump to make him aware that this is not a nonevent. This is a very nefarious act against him”. Meanwhile, Heavin’s own promotion of hydroxychloroquine as a treatment for COVID was published by NaturalNews, who, on their side, presented Heavin as something of an expert on the issue mostly because he said what they wanted to hear but also because Heavin runs a gym and claims that he had “talked to doctors”.

 

Heavin is, of course, also a 9/11 truther –although he is officially just JAQing off – having promoted a number of false claims about the terrorist attacks, including the claim that no plane wreckage was found at the Pentagon and the claim that Building 7 was brought down by a controlled demolition. But of course, the ample evidence that Heavin’s nonsense is, indeed, nonsense doesn’t count for much to Heavin himself; Heavin’s got a different source for his evidence: according to Heavin, God Himself revealed to him the truth about 9/11 –and although he is aware that critics who care about facts dismiss his claims, he also notes that “ridicule is a strategy of the Enemy”, so the fact that he is criticized and his claims refuted is itself evidence that he is right. And once again, the real culprits behind 9/11 is the secretive and powerful “shadow government” that controls the world, “that wants us to die to have a diminished population,” and which is “setting us up for disaster”; Heavin knows this because he has “sensed that people that are in positions of influence” don’t care about or like Americans and that they support the creation of “a one world government.” Also immigration, of course, which is a deliberate government plot to incite unrest. And so on.

 

Diagnosis: We suppose Heavin will take this post as evidence that we’re the Enemy, but it’s hard not to ridicule someone as ridiculous as Gary Heavin. But he does have some influence, apparently, and America has learned the hard way not to dismiss angry clowns just because they are confused, incoherent or silly.

 

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